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Commonwealth Bank, MasterCard 

2016 Customer debit program

How do we drive transactions in the MasterCard Debit program amongst millennials? We create the fear of missing out! 

 

We’ll create limited time rewards, offers and exclusive experiences through Snapchat’s limited time functionality, building on people’s personal passions to become a 'SnapMaster'. In turn, MasterCard will offer discounts and rewards to customers for their participation.

Concept only, did not run,

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